In spite of the title, many studies have proven that multi-tasking can actually make you less efficient. It can actually decrease the level of knowledge and understanding you have of a job. It can lead to doing many things but not doing them all that well.
But before you get discouraged,[...]
If you haven’t had a chance to check out Swagerty & Gardner Financial Group’s website, you may want to go ahead and do that. Not only does the firm’s new site look great, it’s extremely functional.
The navigation is simple and easy to use, all the right contact information is clearly[...]
Last week, The Wealth Channel selected the Advisor Websites Blog as the official ‘Blog of the Week’ or (BOTW)! We are thrilled to be recognized for our blog because we put a lot of effort into sharing education-based, quality information to help advisors achieve a successful digital presence.
If you’re reading[...]
Content is the most important aspect of every website. It’s what search engines use to rank your website and, more importantly, it’s what people come to your website to find. People use the web to find information and your website should provide up to date content to make it easy.
So,[...]
The most important aspect to your website is the messaging. And no matter the design of your site, your words need to be powerful and compelling to your target market. Fewer words are better, but the words you choose have to move people to take some action. Website writing requires[...]
As marketing continues to evolve, so does the modern marketer. This infographic, created by Sales Force portrays the true strengths of any great marketer: The ability to create, design and write artistically and then track, measure and improve. When it comes to the financial industry, many advisors are under pressure[...]
Advisor websites are one of the most essential tools for professionals in the financial industry. While you’re site can be used for many different purposes. Deciding how to use your advisor website should be part of the foundation of your firm’s marketing stategy. We’ve seen a few websites lately that[...]
Advisor Websites is happy to announce a brand new webinar: Relationship Marketing with Peter Montoya.
Richard Dee opened his new firm, Lake Tahoe Wealth Management in December 2012. While he’s worked with some pretty big names financial planning industry, opening a new firm as an independent advisor comes with challenges. One challenge is figuring out how to market your new practice.
As an advisor, you want to draw the right kind of investor to your website. Yes, it’s nice to have high web traffic, which you should know based on your Google Analytics results, but even more important is that you’re drawing the right kind of visitors to your site, in[...]
Advisor Websites Sales and Marketing Director, Loic Jeanjean, teamed up with Frank T. Troise of My New Financial Advisor to educate advisors in lead generation of mass affluent clients using web based marketing techniques.
The way leaders communicate with team members has a direct impact on the work atmosphere and the overall environment of the workplace. It can determine whether employees are satisfied with their place of employment or whether they dread coming to work.
When business owners and team leaders do not communicate effectively,[...]
The best way to get ready to design (or redesign) your website is to do a little prep work. Many people find web design quite daunting and complicated, and with good reason. It can be challenging to assemble the necessities to get started, but, with the right people on the job[...]
Before embarking on a road trip, you need to know a few important facts – not only your point of origin and your desired destination but also a detailed map of the route you want to take. Your prospects go on a similar journey on their way to finding financial[...]
