Archive for the ‘Marketing’ Category

It’s finally here, the replay of today’s webinar: Driving Business to Your Financial Practice Through Social Media.
Note: If you don’t have an account with BrightTALK, you will have to register for one before you can play the video below.

Are you ready to go social?
Social Media, Archiving & Website Bundle, exclusively for the BrightTALK attendees [...]

Dear readers,
We would like to invite you to an exclusive webinar that AdvisorWebsites.com will be co-hosting with Amy McIlwain from Financial Social Media (Compliant Social Media Marketing Solutions) and Blane Warrene from Arkovi (Social Media Archiving Solution):
Driving Business to Your Financial Practice Through Social Media
The 3 of us will combine our expertise to discuss how [...]

Marketing your financial planning business is about more than just networking or advertising in the local newspaper or phone book. The Internet has opened up so many more possibilities for marketing your business and connecting with new customers. Establishing a web presence is a critical part of any successful marketing and branding strategy. If your [...]

Although blogging has been around for quite some time, few financial advisors have leveraged this powerful tool.
It’s a shame. I consider blogging to be an amazing tool to empower people to find, connect, and build relationships with financial professionals.
A blog is the foundation to a successful social media strategy. It allows the advisor to push [...]

 
Educational Webinar:
How to maximize your online presence
This 45 minute webcast includes marketing ideas, social media resources and  an overview of E-mail & Social Media best practices.
 
When: Thursday, January 5, 10:00 AM (Pacific Time)
Register online: http://www.anymeeting.com/PIID=EA59DF898846 (seating is limited)

As a financial advisor, you understand that your reputation is key to your success. KBSD has come up with a useful infographic describing how YOU should manage your online presence to ensure that you maintain a strong reputation on the world wide web.

img src: http://www.makeuseof.com/tag/infographic-managing-personal-ereputation-2/

Familiar with content marketing? Yes, blogging has a fancy shmancy term! Check out what their interview with C.C. Chapman, co-author of Content Rules.
 

sme_cc_chapman_v1 from Michael A. Stelzner on Vimeo.

Newsletters are an excellent and popular way to provide customers, employees or company stakeholders an update on key organizational or personal developments, upcoming forecasts or events, and interesting or humorous content. With their prevalence, however, comes challenge: your newsletter will be clamoring to stand out from the crowd. By adopting these six practices, however, you will be [...]

Videos are a great way to add content to your website: in addition to providing your clients a more personal view into your organization, they are easily share-able and can help increase the visibility of your organization. So what are the steps involved in creating a quality, professional-looking video?
1. Use good technique.
Shaky, grainy, and dark videos [...]

60% of respondants to Infogroup’s quarterly Small Business Marketing Outlook Survey noted that the company website was their most important marketing tool. This makes sense – the website is the only location other than the actual physical presence of the business where customers can learn in depth what a company has to offer.
OMAHA, Neb., Oct [...]


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Welcome to the Advisor Websites blog. Our goal is to provide useful ideas and suggestions related to utilizing the internet in your practice. We will share with you a number of case studies, ideas, success stories and answer any questions that get sent our way.

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Upcoming Marketing Webinars

To help you master the world of online marketing, social media, email marketing and all that can help you increase your website's return on investment, we offer free of charge web-based training courses.

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