Welcome to the final Weekly Roundup of August. Here at AW, we’ve discovered two great links to help boost your knowledge on financial web marketing. Still wondering if other financial advisors are on Twitter? Look no further as our first link provides an overview of Twitter in the financial industry.[...]
Category: Social Media
Another business week down signals another weekly roundup. This week’s roundup presents two valuable resources for your reading pleasure. Discover the easiest ways to protect yourselves from compliance issues in social media, and a step by step guide to gaining exposure online via Google Business.
Social media & Compliance
Social media and[...]
Article originally posted by Clear Sky SEO
In today’s fast-changing marketing landscape, it is the bold and creative ideas that stick out from the pack. You are always encouraged to think outside the box, even as the box’s dimensions change rapidly.
Whether your business is a start-up company or an established entity,[...]
It’s that time of year again. The school year is just around the corner and everywhere you look you see ‘Back To School’ specials and sales, so that kids everywhere can start the year with a fresh, new look! So we thought, why not jump on the bandwagon. We wanted to take[...]
4 Ways WhatsApp Changed Communication Forever
What’s up with communication these days? No more need for texting (let alone limitless plans) thanks to WhatsApp. Dubbed a “cross platform instant messaging subscription service,” it’s basically like using Gchat or Yahoo! messenger on your smartphone, but instead of multiple platforms, it’s just one.[...]
Has social media become a complex and confusing aspect to your business? Streamline and organize the process by implementing a monthly social media schedule calendar.
This tool help you plan your strategy for posting in monthly and weekly chunks. Here at AW, we use this calendar to map out our social[...]
-Article originally posting on Financial Social Media by Katie Malone
As you have probably discovered, measuring the success of social media efforts cannot be easily done using typical ROI metrics. Because social media is more of a communication channel for building relationships than traditional marketing media, measuring its success and worth requires a[...]
Social media marketing has become one of the most effective way to create brand awareness and customer engagement. It has been used in a variety of ways to not only generate potential leads and sales, but also to support and enhance other online aspects. I have seen many social media[...]
Online Platforms and Tactics
Choosing the right social media platforms can be quite overwhelming especially due to the many social networks available for business owners.
The first step is to research the demographics of each platform and see if it aligns with your target market. Some platforms are better than others when it[...]
Are you frustrated with the results of your marketing efforts? Are you pulling out your hair trying to figure out what you can do to turn your marketing around? We’re oftentimes left to struggle with the ‘why,’ and sometimes the answer is challenging to uncover. Why did that seemingly sure-thing[...]