Weekly review of important news in the financial industry, valuable articles about online marketing and compliance updates:

Financial News & Market Commentary

  • Betting Against Fads in the Fund Industry Imitation, the saying goes, is the sincerest form of flattery. In the financial services industry, it’s often flattery that investors could do well without: A crush of similar products in a niche market is often a sign to run in the opposite direction.
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  • Hedge Funds Cut Bullish Wagers by the Most in Four Months Hedge funds cut their bets on higher commodity prices by the most in four months on mounting concern that Europe’s debt crisis will derail global growth and curb demand for raw materials. read more
  • This May Be as Good as It Gets for Stocks in 2012 Apple’s extraordinary earnings growth is unique. Other corporate profits seem fully discounted. Unique may be the most over-used and misused word in the English language. Something that is unique is just that — the only one. Unique cannot be used with a modifier. read more
  • Exxon Mobil hikes dividend by 21% Exxon Mobil Corp. on Wednesday declared a second-quarter cash dividend of 57 cents a share, up 10 cents, or 21%, from 47 cents a share, in the first quarter. read more

Marketing News & Selling Tips

Social Media & SEO

  • How Google Search Works, In a Nutshell Unless you’re an SEO expert, it’s no surprise if you’re mystified by the inner-workings of Google search. How on Earth does Google decide how to rank the pages on your website? read more
  • The Missing Metric in Google Analytics v5 Google’s recent update to Google Analytics v5 has been awesome. We have new reports for SEO, social media, and multi-channel funnels. There’s also all sorts of nifty little tricks and bags of goodies that were never available in the old Google Analytics. But there’s still one essential metric missing. read more


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Advisor of the Future

The Webinar is about How an on-line strategy can help you build your business in 2012 and beyond.

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This session will be hosted on May 3, Thursday at 1 pm PST (that’s 4pm Eastern)

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Please Note: this article is for informational purposes only. We strongly encourage you to verify any content and information you use with your own compliance department or legal counsel.

Written by marketing
Advisor Websites marketing department is dedicated to helping financial professionals succeed online. We accept guest submissions to our blog. Let's talk! Get in touch with us: marketing@advisorwebsites.com, @AdvisorWebsite or find us on Facebook and LinkedIn.